"Making French Wine Fun" is the underlying philosophy of Le Beast â€“ the first brand from Clink! Wines Ltd.
â€˜Le Beastâ€™ is based on the historic legend of La BÃªte du Gevaudan â€“ a creature believed to be part man/part wolf that killed over 120 women and children in the Languedoc, between 1762 and 1764. Not even King Louis XVâ€™s famous hunter, Denneval, nor his six highly trained bloodhounds, could track the Beast down. The murders stirred up a political and religious controversy and the identity of La BÃªte du Gevaudan remains a mystery to this day.
â€œWe chose Neffies as the home of â€˜Le Beastâ€™ due to its terroir-focused wine styles â€“ which use carbonic maceration as a point of difference in its reds – as well as its history and relevance to the life of La BÃªte du Gevaudan,â€ says Catherine Monahan, Managing Director of Clink! Wines Ltd.
A shadow of â€˜Le Beastâ€™ can be seen in the right-hand-side window and a classic neck tag hangs around the neck, explaining the legend of La BÃªte.