Vine Parma Wine Packaging

vineparma1 Vine Parma wine bottle designs from the portfolio of Russian designer, Raya Ivanovskaya. I like a few things going on here. First of all, the color combination and finishes work really well and make for a striking presentation. Second, the illustrated ‘mask’ faces and ornate heiroglyphic-type bands at the bottom are both very intriguing. I’ve also noticed a nice incorporation of the bar code on the back (close up after jump) – it seems to blend into some designed/illustrated elements which is a technique I’d love to see more of in packaging. Overall, I think this is great work and believe it would be very strong on-shelf.

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By Yael Miller.