"BevMarketing Group is to launch a new champagne brand named Vertuze. Vertuze is a vintage champagne made of exceptional grapes with delicate taste. It is produced in Saint-Thierry, France in Cuillier PÃ¨re et Fils estate, where the champagne has been crafted for four generations since 1904.
The Vertuze design is made by Russian agency DDC Creative Lab (Saint-Petersburg). Agency task was to create a brand with a history, legend and rich traditions of champagne making. The visual solution is based on stylized ornament, heraldic elements, noble colors and heart-shaped Vertuze logo.
The first exclusive release of the Vertuze champagne numbers 12.000 bottles and comes into the market in December 2009. The champagne will be distributed to the United States and Europe and will be available in wine stores, restaurants, clubs, VIP events etc. Suggested retail price is currently set for $200."
By Andrew Gibbs | Source www.thedieline.com