[F]airtrade accredited wine Place in the Sun, Shiraz 2010.

[W]hen Snake (Winemaker) and Herring (Wine Purveyor) approached braincells to launch their new wine project in early 2011, they wanted to do something different. Armed with a clear mission statement, they set out to create a wine package that would stand out from the crowd.

The label captures Snake and Herring flying in a grape balloon across the West Australian landscape searching for wines of exceptional quality. The full bleed illustration is highly detailed with a storybook quality to the finish. The top tier wine label is more refined, focusing on the balloon itself. The label is embellished with coloured foil, hi-build varnish and two detailed silk screens.

Design by brainCELLS | Source :: Lovely Package

[T]he De Kleine Wijn Koöp is a circle of friends, made up of sommeliers and graphic artists. As we deal with wine on a daily basis, every now and then we stumble upon a wine too small to fit into a particular winemaker’s series or simply too strange and unique to suit the commercial market. We then buy in these wines and dress it in a more ‘flip-flops and board shorts’ than ‘black-tie’ fashion.

De Kleine Wijn Koöp is a playground for our creative expression, outside of the conventions of the wine-shop’s shelf. Brace yourself for once-off, unique wine offerings.

Our fist offering is duly named, the “Debutant” and there are only 600 bottles available, each numbered by hand. It costs R150 for one of these wines.

Source :: Lovely Package