Category Archives: Wine Label Design

Tucumen

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[T]ucumen is a new line of wines Budeguer, a family company of immigrants who became major sugar producers in northern Argentina. After more than a century they returned to migrate to Mendoza, the land of vineyards to produce their own wines. The brand is a combination that joins the Argentinean regions of Tucumán (Sugar Land in Argentina) and Mendoza. The design attempts to convey the collage of cultures, styles, colors and textures of two lands as different but united in a single product that represents love for their family origins.

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Design by Guillo Milia | Source :: Lovely Package

Modern Hen

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[M]illennials have been hit hard by current unemployment levels, so they are drinking smarter. They spend wisely and express their individuality by breaking away from larger, conventional brands. We developed the name and brand “Modern Hen” to go along with their busy, casual lives—filled with work, friends and entertaining. It’s a brand that’s meant to introduce today’s young nesters to Bordeaux-styled wine—and to help them feel like smart shoppers who are saving money. Like its namesake mascot, today’s modern hen works smartly and enjoys a smile at the end of her day.

Design by Force & Form | Source :: Lovely Package

The Garden Route Wine Label Design

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[T]he Garden Route wine label was designed to have genuine provenance and to resonate with anyone who has ever been, or is thinking of going, to South Africa. The bold and simple colour palette and recognisable, confident brand logo, along with the fold-out back label for consumer interaction has been described by James Griswood, Tesco Wine Buyer, as "brilliant" and "nifty"; check out his blog here: The Garden Route Tesco

Design by Barlow Doherty

Grassini Family Vineyards

Grassini Family Vineyards Bottles

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[I]n 2002, the Grassini’s established a family vineyard in the Happy Canyon of Santa Barbara, California. A simple crest with a ligature of the number 5 and the letter G was designed with inspiration from the five children. After several successful harvests, the family knew it was time to take the crest and build a more robust brand expression with Duffy & Partners—one that would more aptly reflect all that the vineyard and its harvests symbolized.

New bottle design components include metallic silk-screened bottles, individually signed and numbered labels and hand-dipped wax seals. The Grassini Family Vineyards striking new bottle design by Duffy & Partners is now on the market.

Design by Duffy & Partners | Source :: Packaging of the World

Principe de Viana Edicion Limitada

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[T]he ini­tial ap­proach to the de­vel­op­ment of this de­sign is based on a fun­da­men­tal premise: dif­fer­en­ti­a­tion. The idea was to give a prod­uct which stands out from the rest of the range wines Prince of Viana. There are three ax­es around which re­volves the de­sign of this Lim­it­ed Edi­tion: an or­gan­ic dec­o­ra­tion which is re­peat­ed as a pat­tern, a cen­tral vin­tage ban­ner and a monochro­mat­ic scheme.

Design by Comunicacion Visual | Source :: Packaging of the World

El Libertador

Libertador wines

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[B]rand and design in homage to the Great Liberator José de San Martín. The design is inspired by the letters, post and communication of that time.

From the lands of river Plate to Mendoza, from Santiago to genteel Lima, he went, planting laurels along the way in his triumphal journey, San Martín. San Martín, the lord of war, by secret choice of God, was great when the sun was shining on him, and even greater in the sunset. Great father of the Argentine people, greatest hero of freedom! Beneath his shadow the fatherland grows in virtue, in work, and in peace.

San Martín! San Martín! may your name, the honour and glory of the people of the South, assure for ever the fates of the fatherland enlightened by your light.

Design by Diego Ballester | Source :: Packaging of the World

Alta Vista Rose

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[A]rda Kissoyan, has created a Japanese inspired design for Alta Vista Rosé: a Fork-tailed Flycatcher standing on the branch of a cherry blossom tree and a text which evokes the delicate and ancient art. The new label captures the spirit of the brand: freshness, elegance and originality.

This project had the collaboration of the illustrator Lorena Bretaña.

Design by Arda Kissoyan | Source :: Packaging of the World

1805

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[R]ooted in the same spirit of discovery as celebrated explorers, Lewis & Clark – and named for the year they first discovered Washington’s Columbia Valley – 1805 is an outstanding new wine from Washington’s Columbia Valley.

Drawing on the region’s rich heritage, the label design presents this significant date in a simple, elegant, yet contemporary manner, so as to connect with today’s consumers. The overlapping silver foil numerals are distinctively staged on a rich matte black background punctuated by the hand-drawn L&C monogram, honoring the two noteworthy explorers. It is also featured proudly on the capsules.

Recently launched at retail, the design is consistently presented across four varietals, including both red and white wines, so as to help build recognition for this newly innovated brand.

Design by Voicebox | Source :: Lovely Package